Perhaps my most critical skill is my ability to identify and implement strategic partnerships with companies whose offerings are complementary to those I’m working to promote.
Here’s a look at my management experience, including the work I’ve done at Inside Hockey, Net4Music, Citibank, and InterActive8.
An important – but often overlooked – aspect of being a successful manager is the ability to lead your co-workers and/or employees. Management is not just about what you know, but how well you impart that knowledge to your co-workers.
I have led and/or participated in the development of websites and/or sub-sites for the following companies and/or organizations: Citibank Inside Hockey Yahoo! GeoCities M&M Mars Inc. AT&T A&E Television Network The History Channel Biography.com PrimeTime24 Net4Music Band Letter Pro Football Focus Purdue Pharmaceuticals The GPS Girl In My iPod Tribefly Brenna Consulting Metro Strings Leslie [...]
Developed and implemented highly successful customer acquisition campaigns for: Inside Hockey Citibank Yahoo! GeoCities Net4Music Band Letter Today Media Worldwide These campaigns incorporated a combination of various types of marketing strategies, including but not limited to: Traditional advertising (print, TV, radio) CPM-based advertising (online and offline) Cost-per-click advertising Affiliate programs Strategic partnerships Content-driven promotion
June 1997 – November 1998
Designed, developed, and launched Citigroup’s first online credit card application.