Perhaps my most critical skill is my ability to identify and implement strategic partnerships with companies whose offerings are complementary to those I’m working to promote. Over the course of my career, I have established partnerships with some of the largest companies in the world, despite often operating with extremely limited resources. Here are some of the companies with whom I’ve established functional, successful partnerships on behalf of my employers:
- Fox Sports
- Getty Images
- STATS Inc.
- Universal Music
- Coda Music
- Luminant Worldwide
- Yardbarker Network
- Time Inc.
- Wenner Media
- Forbes Magazine
- Ziff-Davis Publishing
- RJ Reynolds
August 2001 to Present
Created and built Inside Hockey, an internationally recognized online hockey magazine (monthly readership +100,000, subscriber base +25,000).
Manages a team of well over 100 columnists, 20 photographers and 5 editors located throughout North America and Europe.
Established Inside Hockey as a fully accredited publication recognized at all major NHL events, including the Stanley Cup Finals.
Launched a radio show that aired weekly on Sirius/XM, The Team 990 Montreal (ESPN) and Sporting News Radio Boston from 2005-2010.
Set up partnerships with HDNet, Fox Sports, Universal Music, Sony, STATS Inc. and Getty Images.
Established and maintains extensive content-sharing relationship with FoxSports.com and the Yardbarker Network.
Built back-end site architecture using Drupal, managing Drupal developers to create custom Content Upload and
Management Systems, including a rapid upload editing interface.
Designed and implemented site migration to WordPress platform to increase site efficiency.
Established auto-publish of story and site updates to social media, including Facebook and Twitter.
Implemented “Hockey Rocks” featuring Five for Fighting, The Cardigans and Sam Roberts to retain reader interest during 2004-2005 labor dispute.
Developed and cultivates extensive social media presence on Facebook and Twitter.